Kred Owner (And Twitter Firehose Contester) PeopleBrowsr Buys Swaylo, The Loose Thread Of Facebook?s Threadsy Buy

Some consolidation in the area of social influencer sites. PeopleBrowsr, owners of the social influencer analytics site Kred, is buying Swaylo, a specialist in measuring Facebook for influencer analytics and marketing campaigns. Swaylo, you may recall, was a business owned by startup Threadsy. The analytics service, called SwayloPro, was spun out as a separate company when Facebook acqui-hired Threadsy in August 2012. You may also recall that PeopleBrowsr is involved in a lawsuit with Twitter over use of its Firehose of data for analytics. Financial terms of the PeopleBrowsr/Swaylo deal were not disclosed.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/5T-r5rc71Mo/

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